Loyalty programs promise growth but often fail from poor economics and engagement; success requires data-driven, personalized customer focus.
Card-linking has quickly become mainstream. Its effective approach provides businesses with new and meaningful ways to engage with their customers....
Retailers can adopt strategies like cashback rewards to attract customers by offering immediate value. Yet, retaining these customers requires more...
Card-linking helps bridge the financial gap for customers by seamlessly integrating savings into everyday transactions. Businesses can leverage...
Understanding factors that influence an individual's decision-making, also known as behavioral economics, is crucial for businesses looking to drive...
Customer loyalty programs often struggle to engage customers. Card-linking offers a solution, enabling retailers and merchants to create more...
With the holiday season upon us, there are unique opportunities for businesses to engage with their customers on a deeper level and build stronger...
Dive into how open finance is reshaping the financial landscape and empowering a new generation to take control of their financial futures.
Discover how open finance is reshaping the landscape of money management, attracting a new generation of investors.
Fundraisers can see a meaningful boost in recurring donations with open banking's roundups and cashback rewards. Learn how to easily integrate them.
Rounding up purchases and automatically putting the spare change towards rewards and goals can be a powerful tool for retail customer loyalty...
Card-linked offers can boost brand customer engagement programs, providing ease of set-up, clarity of instructions, and personalized rewards.