The psychology behind card-linking: how behavioral economics drives customer spending
Understanding factors that influence an individual's decision-making, also known as behavioral economics, is crucial for businesses looking to drive...
Understanding factors that influence an individual's decision-making, also known as behavioral economics, is crucial for businesses looking to drive...
Customer loyalty programs often struggle to engage customers. Card-linking offers a solution, enabling retailers and merchants to create more...
With the holiday season upon us, there are unique opportunities for businesses to engage with their customers on a deeper level and build stronger...
Open banking is transforming the financial landscape, offering innovative solutions to help people save more effectively for retirement.
Discover how retailers can boost customer loyalty by leveraging card-linked offers, creating personalized shopping experiences, and enhancing...
Driven by younger generations and new tech, giving through micro-donations, called micro-philanthropy, has the potential to change the giving space.